Marketing Research 7th Edition by Alvin C. Burns PDF

Marketing Research 7th Edition by Alvin C. Burns PDF

$17.99

 

Book Title Marketing Research 7th Edition by Alvin C. Burns PDF
Type ETextbook

 

Title: Marketing Research
Author(s): Alvin C. Burns; Ronald F. Bush
Edition: 7
Year: 2014
ISBN-13: 9780133074673 (978-0-13-307467-3)
ISBN-10: 0133074676 (0-13-307467-6)

Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals. 

Marketing Research gives readers a “nuts and bolts” understanding of marketing research and provides them with extensive information on how to use it. This text provides the fundamentals of the statistical procedures used to analyze data without dwelling on the more complex and intricate concepts.

E-Book: Digital version only, No Access Card/ Code.
Format: Searchable PDF, can print physical copy.
Duration: No expiry date, Use forever.
Delivery: Instant Online Storage Download.

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